Dubai-based Younata Investment Limited has signed a development and master franchise agreement with fast-casual restaurant operator Freddy’s Frozen Custard & Steakburgers to bring the concept to the Middle East.
Younata Investment Limited plans to develop the franchise in the United Arab Emirates, Saudi Arabia, Bahrain, Jordan, Kuwait, Lebanon, Oman and Qatar.
Younata Investment Limited will be opening Freddy’s first international location in Dubai later this year.
Freddy’s Frozen Custard & Steakburgers has experienced significant growth in the first quarter of 2018, opening 17 new restaurants. This continued surge in franchise development has helped expand the brand’s presence in new and existing markets nationwide.
“We are thrilled to be expanding our family-friendly restaurant concept internationally,” said Randy Simon, President & CEO. “It’s an exciting new venture for us and for Younata Investment Limited and we look forward to working with them to make Freddy’s a success in the Middle East.”
“We are very delighted to start this new relationship with Freddy’s as their first international franchisee and to bring authentic steakburgers and frozen custard to the Middle East,” said Yousef Khattar, Managing Director. “Younata and Freddy’s have identified many complementary synergies within our respective organizations in terms of core values as well as work ethic. Hospitality, quality and cleanliness are values that are highly appreciated by nations and cultures from all over the world. We’re eager to begin working together to put those values into action and ensure a memorable experience for each guest who visits Freddy’s.”
Younata Investment Limited is a family-owned company with over 25 years of regional business experience within the Gulf Cooperation Council and Levant area. The company has a diverse portfolio of businesses and partnerships in the MENA region including Real Estate, Healthcare, Food and Beverage, Software Solutions and Retail.
Co-founded in 2002 by Scott Redler and Bill, Randy and Freddy Simon, Freddy’s opened its first location in Wichita, Kansas, offering a unique combination of cooked-to-order Steakburgers, Chicago dogs, and other savory items along with its signature desserts prepared with premium frozen custard churned fresh throughout the day.
Today, 300 Freddy’s restaurants serve 31 states across the nation from California to Pennsylvania, Virginia and down the East Coast states to Florida.
In 2018, Freddy’s has been named for the fifth year in a row as one of the top 10 on Franchise Times magazine’s Fast & Serious list, and for a sixth time to Entrepreneur’s Franchise 500 list (ranked #44).
In 2017, Freddy’s was included on Inc. Magazine’s 500/5000 list of “Fastest-Growing Private Companies” for the fifth consecutive year.
Other notable accomplishments include a feature on Consumer Reports’® lists of best burgers, cleanest fast-food restaurants and those with the best service last published in 2014, and first-place winner of many local newspaper readers’ choice categories throughout the U.S. including Best Burger, Best Fries, Best Hot Dog and Best Dessert.
For more on Freddy’s, visit http://www.freddysusa.com/.