The Arabian Gulf market for perfumes is the fastest-growing in the world right now when it comes to fine fragrances.
More than AED 12 billion is spent on perfumes and skincare products in the Arabian Gulf region every year, with about half of that in Saudi Arabia.
But luxury brands such as Gucci and Chanel, and scents endorsed by celebrities including Katy Perry and Jennifer Lopez are now finding themselves competing with a greater number of Oud-inspired fragrances. Read more